Human beings fear two things more than anything else in the world: death and rejection. And research has shown that people fear rejection more than death, this is because we are biologically and historically wired to avoid getting thrown out of the tribe, so we do everything in our power to net get rejected. I think we have to change our interpretation of rejection as our brains are always trying to interpret everything – What does this mean and how can I protect you? Unfortunately, the brain is not always our best friend, so we have to learn how to reframe the stories we tell ourselves. Contact me via e-mail for sales training and workshops.