I think that if you want to be an effective consultant it's essential to prioritise what's most important over what's merely relevant. Your role is to provide valuable advice and recommendations to your clients, guiding them towards the results they desire, as without fulfilling this consultative duty, you risk becoming irrelevant in their eyes. To become a successful consultant your approach should involve breaking down complex information into manageable parts – facts and impacts. Your ability to understand the overarching trends in the world, and then assess their implications for your clients, giving them a clearer picture of how these trends will affect their businesses. This foundational knowledge will serve as a basis for crafting well-informed and actionable recommendations for your clients, and this will also position yourself as a trusted advisor