Throughout history, people with status, wealth, and power have made both extraordinary decisions and costly mistakes. We are all human, so having power does not make us immune to bias, emotion, or flawed judgment. This is an important lesson for anyone seeking to influence others. Our purpose is not to prove how intelligent we are or how right we are. Our purpose is to make a positive contribution and create value where we can. When someone else holds the authority to make a decision, our role shifts. Whether we are leaders, consultants, coaches, or change agents, we must focus on influence rather than validation.
In many ways, the dynamic becomes similar to that of a customer and a salesperson. It is not the decision-maker's responsibility to buy into our idea; it is our responsibility to communicate its value in a way that resonates with their priorities and concerns. I think this requires empathy, curiosity, and an understanding of what matters to them, not what matters to us. Present the evidence, explain the benefits and be realistic about the costs and trade-offs. Treat people as capable adults and try to avoid the temptation to demonstrate how much you know or how right you are. Then focus your energy where it can make a difference, change what you can change, and influence what you can influence. It’s important to make peace with what is beyond your control as that is often where effective leadership begins.
