The idea that we can look somebody in the eyes and engage with them is scary for many people. When you work in sales and marketing this behaviour is the bare minimum of expected of you. Many organisations spend loads of money marketing their various products yet often their marketing strategies aren’t connected to one another, instead they use isolated campaigns without any formal unities. Why are they doing that? I think you should start correlating all of your marketing activities by streamlining your marketing strategy and messaging, as this will increase their effectiveness and put you in the spotlight for potential customers. Contact me via e-mail if you would like an evaluation of how to create a more unified marketing message for your organisation.